The global draught beer market size was significantly robust in 2020 and is expected to register a steady revenue CAGR during the forecast period. Increasing consumption of beer, rising income per capita, and evolving consumer lifestyle are some key factors expected to drive market revenue growth over the forecast period.
Draught beer is unfiltered as well as unpasteurized, and widely stored in barrels and kegs that prevent penetration of sunlight to maintain the aroma. Cask ale and keg beer are two main types of draught beer available globally and are expected to remain popular owing to their taste among consumers going ahead. Rising disposable income, rapid urbanization, increasing production due to rising consumer demand, and increasing number of distilleries worldwide are some key factors driving market revenue growth.
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The global Draught Beer market is expected to account for robust revenue growth throughout the forecast period. The food and beverage industry is significantly flourishing primarily because people have become more health conscious. Consumer awareness about consumption of healthy food due to sudden changes in routine and switch to sedentary lifestyle has resulted in demand for organic and nutrition rich food and drinks. Owing to the rapidly expanding population, there has been a constant demand for good quality food and food products. Technological advancements and rising funds by public and private sectors is further fueling market growth. Growing inclination towards healthier options like probiotic drinks, meat-free products, gluten free and sustainable food is boosting global market growth. Moreover, due to fast moving life, consumers offer prefer doorstep delivery of food. This in turn has encouraged manufactures to produce packaged food.
Major companies are focusing on developing new strategies like mergers and acquisitions, partnerships, collaborations and new product launches to maintain their market position as well as enhance their product base. These players are focusing on developing new products like eco-friendly packings considering the environmental concerns, protein rich foods among others. Top companies profiled in the report include: China Resources Snow Breweries, Pabst Brewing Co., Molson Coors Brewing Co., Tsingtao Brewing Co. Ltd., Asahi Breweries, and others
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Rising awareness regarding health advantages of beer is one of the major factors driving the global draught beer market over the forecast period. Drinking draught beer in moderation lowers cholesterol and reduces risk of developing kidney stones. In addition, rising demand in countries of Asia Pacific such as India and China is expected to positively impact market revenue growth. Rising disposable income, increasing investment in development of technologically advanced distilleries by companies, and packaging convenience such as availability in cans are some key factors expected to drive demand for draught beer globally. Regulatory regulations have had a significant impact on industry dynamics. Several government organizations, including the US Food and Drug Administration, the US TTB (Alcohol and Tobacco Tax and Trade Bureau), and the US EPA (Environmental Protection Agency), have enacted strict laws governing the environmental impact of beer packaging materials and emissions. Other rules, such as legal drinking age limitations and laws governing the sale and consumption of alcohol, are likely to have an impact on production and sales in some areas.
The report also gives details about segments covered in the Draught Beer market along with details of industry status in 5 major regions; North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Draught Beer Market Segmentation based on Types:
- Keg Beer
- Cask Ale
Draught Beer Market Segmentation based on Production:
- Macrobreweries
- Microbreweries
Draught Beer Market Segmentation Based on Regions:
- North America
- S.
- Canada
- Mexico
- Europe
- Germany
- K.
- Italy
- France
- BENELUX
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of APAC
- Latin America
- Brazil
- Rest of LATAM
- Middle East & Africa
- Saudi Arabia
- A.E.
- South Africa
- Rest of MEA
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