You could be passing on a sizable potential if you aren't using Instagram Stories for business.

Instagram Stories are not only entertaining and artistic, but they're also one of the finest methods to increase interaction, raise brand exposure, and even boost sales!

For you to build the greatest Instagram Stories to advance your company in 2023, we cover everything from content strategy to design in our Complete Guide to Instagram Story.

Instagram Stories, which have more than 500 million daily users, are a terrific method to communicate with and attract prospective new consumers.

Instagram Templates were initially introduced in 2016 and have become more and more popular each since. In fact, since since stories came on the scene, the average number of feed posts published by influencers has decreased.

24-hour stories have emerged as the ideal platform for spontaneous on-camera video with minimum post-production as consumers demand a more real connection from the companies they support.

During the past few years, Instagram Stories have developed continuously, adding new engagement-boosting features that are fantastic for sparking discussions, humanising your company, and gaining direct feedback from your target audience.

Hence, you can be losing out on a significant potential if you don't consistently produce Instagram Stories for your brand. Instagram Templates has a tonne of simple tools, including one-click surveys and fast emoji slider stickers, that promote audience participation.

Moreover, Instagram's new Create mode contains a tonne of pre-populated stickers that are intended to spark your creativity and boost interaction if you're lacking in inspiration. Adding a few of these elements to your stories once a week may be a wonderful way to increase audience engagement, which will help you rank higher in Instagram's algorithm overall.

One of the quickest and simplest stickers for your followers to participate in is a poll sticker, making them a wonderful choice for an immediate engagement increase.

Polls are a great method to increase audience participation, and sometimes the simplest ones are the most effective.

For instance, content producers frequently provide polls to their audience asking them whether or not they should purchase a product or watch a new TV programme. Although they may seem like simple topics to discuss, this is a really effective approach to build a greater feeling of community on Instagram.

You may take advantage of this opportunity as a business by asking your target market which colour schemes they like, what items they want to utilise in particular situations. Since they were introduced last year, questions stickers have been quite popular, and for good reason: they're great for promoting more conversations.

Questions stickers are an excellent method to get rapid replies from your audience for a variety of purposes, from getting feedback on items  to requesting questions for a Q+A. You can easily reply to any submissions directly via DM or in a new Instagram story closing the loop to make for a great user experience.