SEO for accountants or accounting and financial firms entails ranking their business website highly on various search engines for their targeted keywords. The keywords are those that people looking for financial services type on the search engine. A robust SEO strategy for an accountant can tremendously increase the traffic to their website in just a few months. It, in turn, lets accountants benefit from increased website visitors who quickly convert into their client base and pay for using your expertise. SEO is a very cost-effective service that every accounting firm should avail of.