If you want your business to stay competitive in the modern age, you will have to do mobile app development. Considering the current state of mobile marketplaces, it's not even worth attempting to compete without an app. And if that isn't convincing enough, consider these 7 reasons why this is a must-have:

1. Mobile apps are the future of your business. If you want a chance at success in the next few years, start thinking about how and when your brand can incorporate apps into marketing strategies now!
2. There is an enormous customer base on mobile platforms.
3. The costs of developing, launching, and maintaining a mobile app are worth it.